Tyson Go !

Often we get confused between who is a boss and who is a leader. The more we get deeper, the more complex it gets. Being a boss is much worthy of being a leader. Our ecosystem promotes us to become a boss, become a manager, get people to work under you, get to make decisions, get in touch with similar people of the same stature. But often very few get to aspire for becoming a leader. Leader as a word is not much explored but is a relevant term in politics, social industry, social events, some places in corporate culture, or people with the vision to accomplish a goal. Leaders are charismatic, driven with purpose and a specific objective. Bosses are people stipulated for a specific job, to overlook a task, measure people and their activities, give orders and supervise situations. The leader has many similar qualities of a boss but with the boss doesn't have that many qualities of a leader. A simple question is if you have to believe and obey a person who is just grant...

The mightiest character in the MCU, Thanos has got a bit of learning for all of us right here. Avengers Endgame, an epic ending to epic series. Perhaps, one of the best story-telling experiences till date which spanned 11 years and 22 movies which had one powerful character - Thanos from Titan. Although Avengers were successful in saving the planet and killed Thanos by snapping fingers through infinity stones, it was Thanos who blew my mind. Often we learn so much from negative things only, because it teaches us what not to do and we refrain ourselves from doing it. But all negative things need to yield negative results. So was Thanos, wanted to wipe off half of the population so that the other half would thrive and use natural resources in perfect balance. That's why it's important that we own the outcome and not the output. Output can be a result, but the outcome can be a learning irrespective of we expect it to happen or not. Thanos taught me to Believe in the i...

Digital marketing has sooner or later ended up even more before making a steady impact. Normally, any skills specific trend remains out to be for say 4-5 years until people with that specific skill set are available in abundance. According to a data by JustDial, Hyderabad alone had more than 300 institutes running digital marketing training in Hyderabad alone. These institutes have different price bands across various contents and duration of the course. No institute had any up to date information to make aspirants job ready because of the industry is still evolving at a growing rate. The skills or methodologies learnt now would be obsolete in near future because there will be a better way to do it. Due to this maximum aspirants lose rhythm to be in sync with the industry standards which are in demand. It was quoted by leading institutes like Udacity, DSIM, Digital Vidhya among few that there is a demand of more than 1 lakh digital marketers and atleast digital marketing p...

It's a spectrum of all marketing tactics done online with use of an electronic device or with internet to  connect with customers where they spend their time online. It encompasses all the marketing efforts that businesses leverage on digital channel such as search, social media, website, email, and websites to content with current and prospective customers. For example, a content marketer can research and create blogs and write down blog ideas, social media marketer might help them support promote that blog and through organic or paid posts through the business account and an email marketer can create email marketing campaigns to nurture those leads and help them mature to become a informed and confident purchaser of that product. Its often that many of us come across different terms of digital marketing, but its unclear what it actually means and its prominence. This blog will help you develop a proper working understanding of digital marketing and usage of terms with te...

Since the day when you have been enrolled in school, from there till your death life is full of competition. Competition is obviously a term relevantly used to define success and successful people. It is important to believe what's working and what's not working. Similarly, what is working needs to be done more seriously and religiously and what's not working needs to be stopped diligently. Success has never been easy to measure. Scholars say education is shortcut to success because it is that education which will leave you in a better situation than not being educated. But education is has lot to offer than. Education is just not enough to get ahead in life, but surely education can teach you all that which is required to move ahead of the competition. In order to support to things to do on the course of life its important to get clarity and establish best practices to ensure things go on the same way as it is expected to be. For me 5 tasks are very much impor...

Innovation is the need of the hour ! Innovation has lately but importantly become an innovation strategy in organizations. This virtue was often enjoyed by very industries. Companies even set up departments to counter innovation and get ahead in the game. It brings people closer to brand and create a unique relationship between the brand and its user. The more deep you go in any substance that much of clarity you seek regarding things and more thought provoking it is. In the present scenario innovation is a buzz word for people, departments, organizations, industries and governments too.  Estonia, a country in Europe became the first one to become fully digital country. Their entire citizenship process is digital and anyone from across the world can become a citizen of Estonia country and enjoy its privileges in setting up and register businesses. An innovation by Motorola by launching Moto X mobile at changed the entire landscape of smartphones since then. Moto X fo...

Are you happy at your work? Studies say that 80% of the people who work do not have their dream job.  Many people ask me: How am I always happy at my work?  And that got me thinking about the concept of  "Happiness at Work". In this article, I want to talk about some simple secrets that I have realized about happiness.  And it can help you be happy at work. Happiness Comes from Challenges The word challenge has a negative meaning in our world. Many times, challenges are considered to be the same as problems. We think -  "I want my life to be without any challenges or problems."   Problems are not the same as challenges. The secret to happiness lies in challenges. In solving the challenges. If you have solved all the challenges in your life, your life will be boring. To explain it better, let me take you back in time... There was a time when you were a kid. As a kid, you did not know ho...