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Showing posts from October, 2019

Students, Jobs and Universities of India - Has it become a joke?

Are you too one among those who have been given the advice of becoming a doctor or engineer? If the answer is yes, you have been sold a piece of advice that is worthless. This also states your level of submissiveness towards the baseless advice that we get randomly from family, relatives, and teachers. But what is that they tend to only give just 2 options which are either a doctor or an engineer? There are tons of different things, right? Like Digital marketing, creative arts, becoming a writer or a publisher, speaker, teacher or trainer, getting into sales, the entertainment industry and so many more. In this blog, we'll talk about education, how it started and what happened in such a way that there is chaos across the country which is leading to stagnant growth and unemployment too. When I started asking people as to how education started as per their knowledge if they knew, they were of opinion that,  in olden days when people started realizing the urge of education for

The problems of unemployment !

I was in class 8th when I got first introduced to the concept of Unemployment. The most complex issue the countries are facing today is unemployment.  Authored by an eminent English Economist John Maynard Keynes,  in his book The General Theory of Unemployment, Interest, and Money in 1936. In his book, Keynes focused on 3 unemployment types - Voluntary, Involuntary and Structural Unemployment.  Though there have been several definitions of "voluntary" and "involuntary unemployment" in the economics literature, a simple distinction is often applied. Voluntary unemployment is attributed to the individual's decisions, whereas involuntary unemployment exists because of the socio-economic environment (including the market structure, government intervention, and the level of aggregate demand) in which individuals operate. In these terms, much or most of the frictional unemployment is voluntary, since it reflects individual search behavior. Voluntary unemploymen

What not to do in your 20s.

Most people will say things like… Partying Hard drugs Marrying the wrong person No studies or marks Getting in trouble with the law And the list goes on. But the simple truth is that  none  of these things necessarily “guarantee” they will have a hard life. Those things  can  lead to an unnecessarily hard life, but they don’t have to. However, there are a few mistakes that, if made in your 20’s will set you up for an unnecessarily hard life in the future. Namely… 1. Closing Your Mind I know  way  too many people who still operate with the same beliefs, patterns, and styles of thinking that they did when they were 18. They blindly listened to authority, accepted whatever beliefs their family, friends, and society instilled in them…and never bothered to challenge any of it as they grew up. The simple truth is that life is complicated. Infinitely so. And no matter how fervently you believe something, there is someone else somewhere in the world with an antit

The Future of OOH Ads

Doing business is never easy. Especially without advertisements. Ads have become an integral part of any business since social media has taken its turns even SMEs have up their game. The ad industry is evolving and is becoming relevant to create engagement, making it work offline to online with hashtags, links and hyperlocal activities. Out of various segments of the Ad industry, OOH is still the undisputed ad format for companies to gain sales and awareness for their product range. Still today OOH is highly unorganized and holds immense potential to be disrupted. One such idea stuck my mind yesterday when having a look at the hoarding with big lamps. The only ROI that can be measured is in terms of awareness and in some cases conversions like sales, or app installs. The present business model works between 3 parties the owner of the space, the leaseholder of that space and the companies or advertisers. The owner sets up the hoarding structures to place ads and grants a

What to do when you're broke ?

Human Beings are in dire need of motivation and we often get stuck into our own trap of decisions and choices. Once the focus is lost, our way, path to our dreams is lost. When we are lost we often get overshadowed, get demotivated, start panicking, think thousands of times before doing anything, get stuck to the present situation, or even cry sometimes. Yes, it happens. Often people who go through this require a supporting hand but not everyone is fortunate enough to seek that undisputed support. But why do people get broke? Here are some reasons for that! -They make excuses -They don't make budgets -They blame others -Their finances are not organized -There is a severe knowledge gap -They try to impress people -They own things which they cannot afford -They have poor spending habits In this blog, I'm writing down a few ways one can do when they are broke, stuck, demotivated. Although these are support measures what one requires to primarily do is to be as

Must know Start-up Financial Keywords

  Ever since the start-up space has begun there has been an outraged craziness for people to build businesses and solve problems. Although most of them are really good at solving problems what’s more concerning is the way to handle situations terms and keywords and plans. In Start-up there are certain keywords which are important to understand for any founder and employees working in a start-up. Although you’ll be learning it as you go deeper with your business. It’s always wiser to keep things handy and have prior knowledge and understanding of the same. These terms have been picked up from my own understanding from newspapers, articles, definitions, and experiences. There was no place where it could be found at one place. Hope this works well for you.   In simple terms, here are some of the fundraising terms you need to know before you step out there seeking financing for your business. 1) Runway As a startup, your runway is how long you’ve got left before you